Why Invest in Whisky?

Why Invest in Whisky

Buying rare and collectible bottled whisky expressions for investment has proven to be extremely lucrative, outperforming almost all securities and other luxury assets over the past 15 years.  Currently sitting at the top of the Knight Frank Luxury Investment Index, Whisky has become a behemoth for investment, with returns exceeding 600% over the past 10 years.

Choosing the right whisky bottles is where our experience comes into play.  Traditionally most collectors buy into what they perceive are the safest bets from the most well-known distilleries.  However, what we have seen in recent years are the relatively lesser-known expressions delivering growth driven by an insatiable appetite from demand all over the world.

We recommend that you focus on premium single malt whisky from gilt-edged distilleries in Scotland and Japan.  Although American whiskies and Bourbons are becoming increasingly collectible, Pappy Van Winkle, Blanton’s and Buffalo trace to name a few, rare bottles from Scotland and Japan currently dominate the market and will form the core of your whisky collection built through London Barrelhouse.  Below is a table illustrating the whisky brands that currently form many of our portfolios.

whisky logos

Let London Barrelhouse take the hassle out of whisky investing.  By using our expert team to build you a portfolio you can take advantage of up-to-date expert research, knowledge, and procurement, allowing us to deliver you the best parcel of bottles that best suits your budget and objectives for investment.

Returns

Unmatched 600% returns over the past 10 years cannot be matched

Surging Demand

Demand exceeds supply, leading to higher and higher prices.

Unique Status

Whisky maintains quality if left unopened unlike cars, watches or art

How Does it Work

Whisky Expressions

Our blueprint is an award-winning whisky from the most respected distilleries around the world, focusing on single malt scotch and Japanese whisky.

Location of storage

All your whisky bottles are stored in bond either in Vine, via Liv-ex, LCB London, Crown Wine Cellars Hong Kong or occasionally at the distillery itself. All our warehouses and IT systems are approved by HM Revenue & Customs, meeting the strictest conditions required for ‘under bond’ or duty paid storage, as required.

How long should I invest?

In line with current market conditions under-pinning the whisky market our advice is to hold on to your bottles for as long as you can.  A term of at least 3+ years would be highly recommended for cask whisky.

Exit Strategy

Liquidity is provided by the exchanges our memberships avail you, our own clients globally are active daily. Our clients also enjoy a competitive advantage when seeking exit strategies via our networked associates with Sotheby’s globally.

whisky distillery
Whisky Regions

Our blueprint is an award-winning whisky from the most respected distilleries around the world, focusing on single malt scotch and Japanese whisky.

Location of storage

All your whisky bottles are stored in bond either in Vine, via Liv-ex, LCB London, Crown Wine Cellars Hong Kong or occasionally at the distillery itself. All our warehouses and IT systems are approved by HM Revenue & Customs, meeting the strictest conditions required for ‘under bond’ or duty paid storage, as required.

How long should I invest?

In line with current market conditions under-pinning the whisky market our advice is to hold on to your bottles for as long as you can.  A term of at least 3+ years would be highly recommended for cask whisky.

Exit Strategy

Liquidity is provided by the exchanges our memberships avail you, our own clients globally are active daily. Our clients also enjoy a competitive advantage when seeking exit strategies via our networked associates with Sotheby’s globally.

Investment Guide

Download our free 2022 Wine & Whisky Investment Guide

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